August 7, 2012

Brentwood Capital Advisors Serves as Exclusive Financial Advisor to Medical Direct Club

Brentwood Capital Advisors is pleased to announce that it served as the exclusive financial advisor to Medical Direct Club in its growth financing with Fulcrum Equity Partners, which closed on July 27, 2012.

Medical Direct Club is a leading national provider of catheters and other urological supplies. The Company is committed to providing patients with information and products to ensure optimal care for their medical conditions. Medical Direct Club has built a solid reputation as a reliable resource that discreetly and conveniently provides high quality, cost effective mail order urological supplies to patients throughout the United States.

Fulcrum Equity Partners provided the equity financing, which will be used to fund Medical Direct Club’s growth strategy and enhance the Company’s marketing and service offerings. As part of the transaction, Tom Greer, a founder and partner of Fulcrum, will join Medical Direct Club’s board of directors.

“We are excited to be partnering with Fulcrum Equity partners. Fulcrum immediately understood and expanded our strategic plans for this exciting growth opportunity. We look forward to working with them closely,” stated Brad Gulmi, Founder and CEO of Medical Direct Club. “Brentwood Capital Advisors, our investment banking advisor in this transaction, skillfully communicated Medical Direct Club’s value proposition to a select, high quality group of private equity firms and ultimately structured an investment with Fulcrum that addresses Medical Direct Club’s significant growth opportunities.”

“Medical Direct Club’s founder and management team are experienced healthcare professionals with a track record of successfully managing growth companies,” added Jack Harrington of Brentwood Capital Advisors. “We were pleased to advise Medical Direct Club on this important growth equity infusion by Fulcrum and to play a key role in the Company’s continuing success.”

About Medical Direct Club, LLC

Medical Direct Club, LLC, founded in 2009 and headquartered in Nashville, Tennessee, is a leading national provider of urological supplies, primarily single use, disposable catheters. Medical Direct Club offers shipments on a convenient, direct to patient basis and provides its customers with complete insurance billing services and lifetime product assistance. Medical Direct Club provides medical supplies by mail-order to patients throughout the United States. For more information, visit

About Brentwood Capital Advisors LLC

Brentwood Capital Advisors LLC, founded in 1999, is a privately held investment bank headquartered in Nashville, Tennessee, providing mergers & acquisitions and capital-raising advisory services to middle-market companies in the healthcare, information technology, financial services and business services sectors. BCA has served as exclusive financial advisor in over 50 successfully closed transactions in these sectors. For more information, visit

About Fulcrum Equity Partners

Fulcrum Equity Partners is an Atlanta-based private equity firm focused on providing expansion capital to rapidly growing companies. The firm provides equity investments to companies in a variety of industries with a special emphasis on healthcare, information technology, business services, and technology enabled operating companies. Fulcrum provides financing to meet a wide range of needs, including internal growth initiatives, acquisitions, shareholder liquidity buy-outs, recapitalizations, and divestitures. For more information, visit